Samsung Unpacked 2025 recap: 5 biggest product announcements that you might’ve missed


As during the UNPACKED events in previous January, Samsung launched three new Galaxy S models, the basic models with subtle but significant upgrades, including a finer and lighter design.

Other changes include the introduction of new colors, including IcyBlue, Navy, Mint, Silver Shadow, as well as exclusive online colors only Like Blueblack, Coralred and Pinkgold. The brightness of the Coralred color stands out among the other more discreet finishes in the range and caused a sensation among the journalists of Unpacked.

Also: I tested the Samsung Galaxy S25 – and AI features were surprisingly perfected.

At the heart of the devices is the new Qualcomm Snapdragon 8 Elite for Galaxy. According to Samsung, the chipset will be radically different from the variants found on competing Android phones.

For example, Samsung says that it offers performance improvement of 40 % in NPU, 37 % in CPU and 30 % in GPU compared to the Galaxy S24 Ultra. Beyond AI, the chipset will help offer a more fluid game experience, equipped with Vulkan Engine, a high-performance graphic platform and improved Ray Tracing.

The other specifications remain the same as those of the model of last year, such as its 6.2 inch and 6.7 inch screen, its 4,000 mAh and 4900 mAh batteries, its adaptive cooling rate of 120 Hz , its main objective of 50 MP, an ultra-large 12 MP, a 10 MP telephoto lens and a 12MP selfie camera.

Also: the best one UI 7 features available on the Samsung Galaxy S25 models (and older phones also)

Although the camera equipment remains the same, software upgrades should considerably improve the experience. For example, 10 -bit HDR recording is now applied by default, allowing users to capture better details, and a new Galaxy virtual opening, integrated into the RAW expert application, offers users better control of the field depth , similar to that of a camera. Digital SLR.

The Galaxy S25+ and S25 Ultra also have an image processing advanced by the AI ​​with Proccular, which, like Samsung televisions, uses AI to digitally improve video resolution. Just know that phones must be paid on QHD+ resolution to take advantage of this functionality.

The prices of the Galaxy S25 and S25 Plus start respectively at $ 799 and $ 999. It is the same price as the retail price of previous years, which is good to see, provided that you get improvements – some in terms of hardware and more in terms of software.



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