Argentina Football Association has signed a sponsorship agreement with Crypto Exchange Xbo.com.
Argentina Football Association has concluded a sponsorship agreement with XBO.com, an exchange of cryptocurrency specializing in Fiat-Crypto conversions, long-term trading and future and high-performance investment opportunities. The agreement made from XBO.com the official world sponsor of the national Argentine football team for 2025. This partnership will support the team in the last stages of the 2026 World Cup qualification matches.
As part of sponsorship, Xbo.com will launch various fans engagement initiatives, including exclusive awards (for example, VIP match tickets and stadium visits) and interactive campaigns featuring challenges, competitions And promotions that reject football with crypto.
Lior Aizik, COO and Co-founder of Xbo.com, considers this partnership as an important step for the two industries. “By teaming up with AFA, we prove that crypto is not only the future of finance – it is a world movement that belongs to everyone. Football has always been on passion, teamwork and rupture barriers – values that align perfectly with the vision of the financial accessibility of XBO.com. This collaboration is to bring people together and create a really global and borderless experience, “he said.
The partnership between XBO and AFA marks another important step in the growing convergence of crypto and sports. Recently, the Aston Martin Formula 1 team has teamed up in Coinbase as an official cryptography partner. The agreement, fully paid in USD Coin (USDC), will see the Coinbase logo presented on the AMR25 racing car from Aston Martin and the costumes of Fernando Alonso drivers and Lance Stroll. Aston Martin Aramco also plans to explore the engagement opportunities for fans based on blockchain using the Ethereum Layerum network in Coinbase, base.
Crypto.com, another great crypto exchange, has also been part of the growing intersection between crypto and competition sports. The company has worked with Formula 1 since 2021 and recently extended its partnership until 2030, making it one of the longest sponsors of the organization.