Google AR glasses may have lost their biggest competitor


Summary

  • Apple has canceled its Mac -dependent glasses project, creating a space for Google in the AR space.

  • According to rumors, Google works on autonomous Glasses, potentially defining the market according to its conditions.

  • Apple’s difficulties with large and expensive helmets give Google the opportunity to grasp the future of the RA.

Google can breathe a little more easily now than Apple has canceled its project of glasses increased by Mac-dependent of Mac, according to a report of Bloomberg Mark Gurman. This is a significant change in the AR space. Apple had to introduce a lighter and more accessible alternative to its excessive vision pro helmet. This could be the signal Google needs to move forward with its

AR glasses
project.

Related

Even these basic intelligent glasses left me dizzy for the AR revolution

It looks like we are almost there this time

Google has not officially announced that it was working on AR glasses, but the first concepts were spotted in the Android announcement XR. Leaks and speculation suggest that it is an autonomous device, not linked to the Samsung and Qualcomm helmet, which we saw earlier in the month. The cancellation of the Apple AR project could give Google Room to define this space according to its own conditions.

What we know about Apple’s Argos Glasses

Apple’s ARP glasses, named N107, have been envisaged as a light device that would connect to an iPhone. However, glasses were filled with problems, from battery leakage to performance problems. Apple would have increased to a design connected to the Mac. According to Gurman’s report, this configuration has misunderstood a point of view among Apple’s leaders, and the company has chosen to ultimately delete the project. The changing priorities within the apple may also have contributed to the decision to end the glasses.

Apple has trouble with helmets. The Apple Vision Pro was a technical wonder when it was released, but it was welcomed with a lukewarm reception thanks to its high price and its bulky shape factor. Apple would have always developed its next generation of vision pro helmets, but light AR glasses always seem out of reach for the company.

The future of the RA is to grasp Google

Google, on the other hand, would have doubled on the RA. This is not the first time of the company with technology. Google Glass and the unhappy Iris project were both ambitious attempts by Google to push the limits of AR technology. Rumors suggest that Google is still working hard to develop its equipment. If it is true, Google AR glasses could enter the market with fewer competitors. Meta’s intelligent Ray-Ban intelligent glasses are the only big name in this space.

The details are rare for the moment, but the spotlights return to Google while Apple turns around. It remains to be seen if Google can produce or not a convincing product, but for today, at least, the

AR space
It looks much more interesting.

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Sunglasses?

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