Why early generative AI ads aren’t working and how creatives will shift to integrate the tech into their work

Marketers are faithfully obsessed with newness when it comes to brand activations. So it’s no surprise that in the second year of having generative AI, marketers have been rushing to use it in their advertising. But so far, consumers aren’t as enamored with AI-created generative ads as marketers are. Throughout 2024, marketers who have obviously…

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Moneygram launches the API for the integration of crypto functionality

Moneygram launched an application programming interface (API) designed to facilitate developers to integrate crypto functionality on / off ramp. With the new RAMPS MONYGRAMPortfolios, exchanges and fintech applications can allow integration in accordance with cash and crypto-to-Cash via a single implementation, said the company in a Friday May 2. press release. “With this launch, Moneygram…

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Android owners can enjoy better battery life with Google’s list of eight must-have phone settings

IF your Android phone is constantly running out of battery, the solution may be as simple as changing your settings. Google has revealed eight different settings that can instantly increase your battery life. 2 One setting that Google recommends using on Android phones is Adaptive Battery.Credit: Google Some need to be turned off, while others…

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