We are gen Z – and AI is our future. Will that be good or bad? | Sumaiya Motara, Rukanah Mogra, Frances Briggs, Saranka Maheswaran, Iman Khan and Nimrah Tariq

Quel est le fait, quelle est la fiction? Savons-nous? Sumaiya Motara Journaliste indépendante basée à Preston, où elle travaille dans la radiodiffusion et les rapports de démocratie locale Un membre de la famille plus âgé m’a récemment montré une vidéo sur Facebook. J’ai pressé le jeu et vu Donald Trump accusant l’Inde de violer l’accord…

Read More

Why early generative AI ads aren’t working and how creatives will shift to integrate the tech into their work

Marketers are faithfully obsessed with newness when it comes to brand activations. So it’s no surprise that in the second year of having generative AI, marketers have been rushing to use it in their advertising. But so far, consumers aren’t as enamored with AI-created generative ads as marketers are. Throughout 2024, marketers who have obviously…

Read More