If AI Comes to TV, Nielsen Wants to Play a Big(ger) Role

As I’ve written before, while AI-driven media buying and optimization has quickly taken off on the big platforms (Google, Meta, Pinterest, etc.), the technology hasn’t really touched TV advertising. And this is going to be difficult for a number of reasons, including fragmentation, slower technology adoption and a lack of centralized demand. This doesn’t mean…

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Kyrgyzstan launches into crypto: launch of National Stablecoin with Binance

Kyrgyzstan has introduced a national stablecoin and central bank digital currency with the help of cryptocurrency exchange Binance, as announced by President Sadyr Japarov. The country, which has around 7 million inhabitants, aims to become a cryptocurrency leader in Central Asia. A stablecoin named A5A7, backed by the Russian ruble, is facing sanctions from Western…

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Morgan Stanley Expands Access to Crypto Funds for Wealthy Clients as ETF Landscape Evolves

The Wall Street giant’s updated requirement gives its advisors more leeway to offer crypto funds, which are poised for a big bang following recent changes at the SEC. Morgan Stanley is expanding access to cryptocurrency investments for its wealth management clients, allowing financial advisors to offer cryptocurrency funds to any client and in any account…

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